Search engine optimization.

 

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It’s the process of making your website appear on top of the list when customers search for terms that are related to your business and it’s products or services.
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But how does it all work? πŸ€·β€β™€οΈ
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To keep it simple – search engines such as Google and Safari use “bots” which crawl each and every webpage.
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These bots collect all the content from the web and store it in what’s called an index. You can think of this index as a library in which you can retrieve any piece of information from the web, via a search query.
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So when somebody (e.g. your potential customer) searches for your products or services – Google or whichever search engine being used refers back to this index(library) – and presents the content ranked in order of what it believes to be most relevant to the search term.
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SO…what are the factors that make your website rank better?
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There are multiple factors. Some simple to apply – some not so simple.
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From doing keyword research to include in your titles, headings and content – to adding XML website maps that allow search engine bots to collect your website’s information easier – it can all become a tricky task.
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Luckily – You’ve Got Us ! πŸ¦Έβ€β™‚οΈ
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Check out our SEO packages to find out how we can help rank your website on top of the list.

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